program management

Discover Comprehensive
Beverage Program Services

custom services.
expert support.

Account and Project

Trade Practice
Legal Compliance

Creative Services
and Promotions
Program Activation
and Training



Build A Solid
Program Structure

A well-crafted beverage program structure is the key to unlocking program success. Our role is to assist you in setting your program up for alcohol beverage legal compliance, guiding employee adherence, and fostering seamless communication throughout your organization and partnerships.

Partner With Our Experienced Account Managers

You can rest assured our experienced account managers work in your best interest providing valuable, honest and proactive account management. Helping with financial management, supplier negotiations, consulting, creative services and more, our clients trust our team for well-rounded, fun and creative solutions.

Creating Innovative Programs That Exceed Expectations

IMI’s Creative Services Department (CSD) has a proven track record for developing and delivering award-winning promotions and marketing collateral that boost sales and help build brands.

Our comprehensive services include:

Graphic Design
Visual appeal can spell the difference between ordinary and unforgettable in your marketing collateral materials. Our designers are skilled at creating showstopping graphics that make your menus and promotions stand out.

Drink Photography
Creating stunning imagery to sell your featured food and drinks is our specialty

Staff Training Tools
The most important component of every beverage program and promotion is staff training, education, engagement, and recognition. Your team is the key to the success of every beverage initiative.

Print Production
Let CSD use our longstanding relationships with best-in-class production and fulfillment houses, or we can work with printers to ensure exceptional quality and prompt delivery of your promotional materials.

Video Production
Choose CSD’s comprehensive, start-to-finish video development package or opt for a la carte services: concepting, scriptwriting, full video production and editing.

Copywriting & Proofing
Effective and impeccable storytelling is key to creating promotions that engage the guests. Our writers know how to create copy that delivers success.

Digital Promotional Tools
CSD can dazzle you with our array of digital services including development of onscreen digital promotion boards, QR Code-driven promotions, menus, program and promotion flip books along with staff, training, education, and engagement initiatives.

Social Media Tool Kits
What is a beverage campaign without social media?  CSD can enhance any program and promotion through development of content, distribution strategies and measurement metrics.

data you can use.
technology that streamlines.

Insight into your sales and purchasing alcohol data is important, but it’s often difficult to retrieve and utilize. IMI’s comprehensive digital tools and global data services help you to easily interpret, display, analyze and manage your beverage alcohol data in a way that is most productive for you and your organization.